ETRO: jungle-style shop windows with artificial plants, from Montenapoleone to Tokyo
Luxury chooses artificial greenery: striking shop windows around the world.
The fashion house ETRO chose BM Luxury artificial plants for its spring windows around the world: distinctive, unique jungle-style displays.
Project at a glance
- Client
- ETRO — luxury fashion house
- Scope
- spring shop windows
- Cities
- Milan (Via Montenapoleone), Rome (Via del Babuino), Vienna, Tokyo
- Products
- artificial plants realistic to sight and touch
Milan, Via Montenapoleone
Spectacular windows created with materials realistic to sight and touch, selected by our staff from the finest artificial greenery available.
Details make the difference
Speed of supply, attention to detail and experience in retail display design are what won over a major luxury group. In a shop window, under intense lights and close scrutiny, only top-quality artificial greenery stands up to comparison.
Rome, Vienna, Tokyo
The same concept was replicated in the windows in Rome on Via del Babuino, in Vienna and in Tokyo.
More retail projects in our shop windows and stores collection.
Frequently asked questions
Are artificial plants suitable for luxury shop windows?
Yes, if of the highest quality: they stay perfect under the lights and can be replicated identically across several boutiques.
